Trends Archives - Plushvie Blog

Category: Trends

The Secret to encouraging Customer Loyalty

Old and new research has shown that it is easier to retain existing customers than to acquire new ones. Though both aspects are important for business growth, you can grow exponentially through the loyalty of your previous and existing customers. Converting one-time buyers into repeat purchasers can help you steady your revenue stream, among many other benefits.
The evolution of Jewellery Trends

Jewellery may have begun in human civilization as a staple. But over the years, it has become an essential part of self-expression. Therefore, we thought it’d be an interesting idea to tell you how people have donned jewellery as a way of self-expression over the past few decades, and the fashion icons who’ve championed trends that continue to influence us, even today! Take a look.
Jewellery Industry Trends to watch out for

Like it or not – trends can make or break a business. While they seem short-lived and insignificant, they can get your business going in a lot of ways. Especially in the post-COVID world, an event that made us realise how disruptive things can get, trends help us understand what users and consumers are looking for.
Top 5 Social Media Live Content Ideas for Jewellers

Live content can make all the difference to your social media and marketing. But how do you know what works and what doesn’t? Read on to find our top five picks for live content!
Here’s how you create an Immersive Jewellery Shopping Experience

Immersive experiences not only create memorable moments for your customers but also increases customer engagement and loyalty. Let’s take a look at four ways you can do the same for your customers!
How To Choose Jewellery That Compliments Your Face?

All kinds of jewellery aim to beautify your face, but did you know that shopping according to your face shape can complement your look 10 times better? Just like certain sizes of clothes make a certain body type look more attractive, certain pieces of jewellery can make you look more wholesome!
5 Essential Digital Marketing Tools for Jewellery Businesses

How can your jewellery business keep up with the ever-digitalising world? We give you our top five picks.
5 Reasons to Integrate Technology to your Jewellery Business

Technology is changing the way people buy and sell jewellery. Read on to find out how you can empower your jewellery business with technology.
Top 5 tips to increase your Jewellery Retail Sales

Looking to acquire new customers? We give you our top 5 tips!
Top 5 Video Marketing Trends for Jewellers

Get started with video marketing for your jewellery business with these 5 fun ideas!
5 Reasons to Bring E-Commerce To Your Physical Jewellery Store

How can an eCommerce website make a difference in your sales & outreach? Read to find out!
Jewellery Consumer Trends To Watch Out For

Stay ahead of your buyers’ needs by looking out for these evolving jewellery trends
How To Photograph Jewellery With Smartphones?

First impressions matter! Read how to showcase your inventory better.
Jewellery Advertising Ideas To Attract Your Target Audience

Looking for new and exciting ways to advertise your jewellery? We list down a few tips to get you going. Scroll down to read!
4 Reasons You Should Digitise Your Jewellery Business

Jewellery businesses are going digital and thriving. Read on to find why. According to a Times of India study, an average Indian today spends 5 hours on their smartphones, surging from 3.7 hours in 2019. With the rise of social media platforms, an average person spends about 147 minutes on social media each day. In 2020, […]
Virtual Try-ons And Video Selling Will Redefine Shoppers Experience

How is Augmented Reality redefining shopper experiences? Read to find out! Do you remember the first time you purchased an item from an online eCommerce platform? When shopping online for the first time, did you also have questions like, “What if the actual product looks different from the pictures?” or “What if it’s bigger/smaller than […]
Video Calling: A New Normal To Your Jewellery Business

Integrating video calling into your business just got more interesting – and important. Read on to find out how.
5 Jewellery Trends To Watch Out For

How are buyers and technology shaping upcoming jewellery trends? Read on to find out how to catch up with the same!
Video Calling: A New Normal To Your Jewellery Business

Integrating video calling into your business just got more interesting – and important. Read on to find out how.
Unlock Your Consumers Hearts This Valentine’s Day

Inspirational Marketing Campaigns for Valentine’s Day by Jewellery Brands
Augmented Reality for Jewellery Retail towards a promising 2022

Augmented reality (AR), a technology based on enhancing the real-world environment with computer-generated elements, is quickly gaining traction across many industries, including jewellery retail. Many plush jewellery brands are already catering their customers with the ability to experience jewellery through AR and 3D modelling before they make a purchase.
Drive your business via video call

Plush jewellery brands like Tanishq and Kalyan Jewellers have already hopped on the video calling bandwagon. “With the help of video calls and Whatsapp chats, the brand has been able to not only smoothen the consumer journey but also bring in sales of close to Rs 100 crore, just through video calls.” Says Ajoy Chawla, CEO, Jewellery Division, Titan Company Ltd.
Yeh Saal manaye Augmented Reality wali Navaratri

All you have to do is go on navaratri.plushvie.in, Try 100+ jewellery pieces online & capture your best shot online! Tag us & stand a chance to win some exciting goodies!
Your FREE E-COMMERCE GUIDE

This book is a summary of all the pitfalls and mistakes we encountered throughout the journey. We fell, we got ourselves injured, we slowed down and we learnt. We started again and worked hard to conquer all the challenges.
PlushMeet – The video call you will always remember

PlushMeet is a unique video shopping platform. It combines live video shopping with the convenience of Augmented Reality, which makes the entire video shopping experience user-friendly and super interactive.
PlushMeet, where Shopping comes to life

The way people have started shopping through e-commerce, the evolution of technology is clearly evident. According to a recent survey, 83% of online consumers now shop online more than five years ago.
Shop SmARter with PlushMeet

PlushMeet, the all-new AR Video Shopping technology allows customers with the Plush advantage of trying inside the video call & provide a personalized experience. Plush Meet combines the fun of live video shopping with the convenience of Augmented Reality.
5 Reasons Why Your Brand Needs to embrace AR Video Shopping

what if we say we have a better communication platform wherein you not only communicate with your client at their convenience place & time but also give them the ‘feel’ of trying the product virtually before making an actual purchase.
PlushMeet: Turning your boring video calls into something Extraordinary

PlushMeet, the all-new AR Video Shopping technology allows customers to not only shop over the video call but also provides them with the plush advantage of trying inside the video call before making an actual purchase.
AR Video Shopping future of Jewellery Retail

PlushMeet, the all-new AR Video Shopping technology allows customers to not only shop over the video call but also provides them with the plush advantage of trying inside the video call before making an actual purchase.
Wondering What is AR Video Shopping? Here are all the deets

Heard about ordinary video calls? There are many video calling apps, and the best one depends on what you are trying to achieve. If you are just calling your friend or grandparents, the pre-installed app on your phone may suit you just fine. But If you want to hold a video meeting to cater to your customers then a professional virtual meeting app like PlushMeet, the AR Video Shopping is designed for exactly that.
Introducing PlushMeet, Best Video Shopping in 2021

Plushvie’s latest experiment PlushMeet is a video shopping platform powered by AR (augmented reality) that lets consumers try on themselves before they make an actual purchase. Plush Meet combines the fun of live video shopping with the convenience of Augmented Reality.
TRY before BUY bridging the gap between brands & customers through immersive experiences

Augmented Reality has the potential to play an enormous role in bridging the gap between brands and customers in the retail industry. Augmented Reality can make it possible by digitizing its retail business and focusing more on the online aspect of the shopping experience. It’s the ability of AR to bring objects to life that makes it such an interesting piece of technology.
Best jewellery e-commerce website designs

Building an e-commerce jewellery website that looks trustworthy is not easy. One needs to make sure that people believe in what they see & for that, it is requisite to pay attention to every minute detail of the jewellery e-commerce website.
Paradigm Shift in Consumer Behaviour

Now is the time for retailers to innovate & discover new methods of marketing, product coverage, pricing and customer service. To elevate their sales by understanding the evolving customer shopping preferences, retailers are adopting data analytics solutions that leverage emerging technologies such as Augmented Reality.
5 ways jewellers are adopting to keep their customers engaged

The lockdown in India had paused business operations for a while, which gave jewellers a chance to analyze their current situation and chart out a strategy for the future and focus on how they can make this phase exciting and inventive for the customers. Various steps are taken in the public interest not only to digitalise & reach a wider audience but also to provide an outstanding yet safe in-store experience for consumers
Top 5 Augmented Reality software for Retail

As AR is still a young technology, it provides certain advantages to businesses that other software cannot offer. The following are just a few of the benefits to using AR software in your business.
Augmented Reality in Navigation

Augmented Reality is making way in the business world and also the world around us. And one of the most known ways of application of AR is in maps and navigation.
AR In Shopping And Retail

The Augmented Reality market has grown so colossal that predictions estimate its value to reach $61.4 billion by 2023. AR has permeated into every field including Retail. A study approximates that 32% of shoppers are regular users of Augmented Reality and 73% of smartphone AR users are highly satisfied with the experience. Such Augmented Reality retail statistics prove how the market has accepted the technology and is exponentially growing with its help.
Augmented Reality Trends in 2021

Augmented Reality has seen unprecedented growth since 2020 and all the huge companies are using this technology which is helping them to make advancement in the field. There are companies like Microsoft, Amazon, Apple and Google who are using Augmented Reality in their business.
Augmented Reality in Jewellery Industry

Augmented reality is one of the biggest technology trends right now & with time it is only going to get bigger & better as AR ready smartphones and other devices become more accessible around the world. Augmented reality helps you see the real-life environment with an augmentation overlaid on it.
Augmented Reality in automobile industry

Augmented Reality is something like to overlay graphical objects on the real world, is famous everywhere and also by using this technology industries are shining and getting sophisticated real time advancement and the automobile industry is not different. This is one of the fastest growing verticals and the shares fall in trillion dollars.
Augmented Reality in Gaming Industry

Augmented reality in the gaming industry means the integration of game visual and audio content with a user environment in real-time. This technology uses the existing environment and enhances it to create a playing field within it. In addition to this, AR uses digital information that it receives from the game & overlays it on top of the user’s real-world environment. These games are usually played on smartphones, tablets & other such portable devices due to the ease of playing such games.
Augmented Reality in defense

Defense has been a very important part of the nation’s security. We want the best for our country so we also have to evolve with the time. Tactical augmented reality systems will revolutionize how soldiers access information and conduct operations. With the expanding possibilities of data and graphic processing the number of uses of AR […]
Augmented Reality in Travel and Tourism

In travel and tourism customers do lots of research before making reservations so augmented reality helps a lot. Also, information doesn’t stop until the customer arrives at the destination. Augmented reality helps to serve the information round the clock.
Augmented Reality roles in different industries

There are many industries in which AR is used and they can ease up the industry much. AR makes things very easy and also benefiting human life too.
Movie Marketing Campaigns Powered By Augmented Reality

Sanju: Bollywood moving are fast grabbing the technology with innovative AR movie marketing campaigns. The producers of Sanju decided to do a movie promotion and new technology. We all know that majorly people spend most of their time on social media platforms specially on Instagram and Facebook. So, they took it to Instagram and then […]
how m’AR’vel uses augmented reality in their movies

We will see in detail in which Marvel Movie when and where Augmented Reality is used and how AR works and helps in your business too.
Brands Leveraging Augmented Reality to reach consumers during the pandemic

With physical stores temporarily closed or open with significant occupancy restrictions, retail brands have gotten creative in how they’re using technology to overcome the newest sales obstacles.
The interesting real-life uses of Augmented Reality

Using AR can give customers the confidence to buy, increase their post-purchase satisfaction, and reduce their return rate. AR will become a more and more integral part of life in the coming years. Retail is expected to account for 5% of AR use by 2022.
Virtual Try-On Options For Jewelry This Valentine’s Day

Modern technologies like augmented reality are changing every aspect of our lives and making it more helpful day by day. With this exciting technology, make your Valentines more special than before. This year valentines may not be the same as all other years due to the outbreak, but that clearly does not mean it shouldn’t be special & exciting.
5 Instagram mistakes you should avoid

5 Instagram mistakes we should avoid, which might be creating hindrance in your business.