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AR & VR Transforming the E-commerce

By plugging in existing e-commerce stores with ground breaking immersive technologies such as Augmented Reality and Virtual Reality (AR/VR), retailers aim to take shopping experiences to the next level. These cutting-edge technologies have revolutionized the e-commerce industry, completely transforming businesses’ operations.
5 Essential things your Jewellery eCommerce Website must have

The first natural step towards taking your brand online is, of course, social media. They’re easy and free to set up and don’t take a lot of time to create. However, thousands of jewellery businesses are now turning to Instagram and Facebook to sell their goods, and it is important that you stand out.
Help your Jewellery Store grow in 4 easy steps

Keep ahead of your growing competition, and take your jewellery store to the next level of growth with these easy steps!
Why Augmented Reality is the future of jewellery businesses

Augmented Reality is helping jewellery brands evolve to customer needs. Here’s why your jewellery store should get AR tech, too!
Virtual Shopping Benefits For Customers and Brands

Shopping in-store is often a more intimate experience; try-on rooms are the epicentre of this journey. As virtual shopping has become increasingly popular, brands have resorted to replicating this sensation with digital fitting rooms for their customers. Although they may fulfil consumers’ number one concern – “will it fit me?” – retailers must now ask […]
Your Ultimate Guide to Online Jewellery Business

A brief guide for the newly online Jeweller!
Tips to gain new Customers on Instagram

A picture is worth a Thousand Words. Read on to understand how to make your jewellery store aesthetic game better than your competitors!
How To Digitize Your Jewellery Business?

The business of jewellery-making has always been one to attract attention. As new technologies arise, industry members must adapt to stay in business and make money.
Online shopping experience through video calling

Online shopping is all about convenience and a great customer experience. That’s why video calling is becoming the new wave in online shopping. You can easily integrate video conferencing into your existing omnichannel strategy. This increases trust and leads to more sales.
How to get your Jewellery Store ready for the Wedding Season!

The wedding season is upon us! Read on to find out how to prepare your jewellery store for it!
4 Ways Augmented Reality can change your Jewellery Store

What is Augmented Reality & how can it put your jewellery brand on the global map? Read to find out! As a jeweller, you may have read about Augmented Reality and wondered how important it really is for your brand. You may also have wondered how Augmented Reality conferencing and Augmented Reality video shopping can […]
Take your Jewellery Store online in 10 Simple Steps!

Research says that sales in online stores are expected to reach 22% of global retail sales by 2023, compared to 14.1% in 2019, making now the perfect time to take your business online. Make the transition from in-store commerce to online shopping in these easy steps!
Get your Jewellery Photos Ecommerce ready!

Follow these five guidelines to get photos that not only build brand awareness but also increase sales for your jewellery business!
The evolution of Jewellery Trends

Jewellery may have begun in human civilization as a staple. But over the years, it has become an essential part of self-expression. Therefore, we thought it’d be an interesting idea to tell you how people have donned jewellery as a way of self-expression over the past few decades, and the fashion icons who’ve championed trends that continue to influence us, even today! Take a look.
Here’s how you create an Immersive Jewellery Shopping Experience

Immersive experiences not only create memorable moments for your customers but also increases customer engagement and loyalty. Let’s take a look at four ways you can do the same for your customers!
5 Essential Digital Marketing Tools for Jewellery Businesses

How can your jewellery business keep up with the ever-digitalising world? We give you our top five picks.
5 Reasons to Integrate Technology to your Jewellery Business

Technology is changing the way people buy and sell jewellery. Read on to find out how you can empower your jewellery business with technology.
Technology: The Future of Jewellery Stores

Read how Augmented Reality, IoT & other cutting-edge tech is revolutionising jewellery shopping for customers worldwide!
Top 5 Video Marketing Trends for Jewellers

Get started with video marketing for your jewellery business with these 5 fun ideas!
5 Reasons to Bring E-Commerce To Your Physical Jewellery Store

How can an eCommerce website make a difference in your sales & outreach? Read to find out!
Jewellery Photography Essentials

Make a low-budget photoshoot happen with these simple steps.
Virtual Try-ons And Video Selling Will Redefine Shoppers Experience

How is Augmented Reality redefining shopper experiences? Read to find out! Do you remember the first time you purchased an item from an online eCommerce platform? When shopping online for the first time, did you also have questions like, “What if the actual product looks different from the pictures?” or “What if it’s bigger/smaller than […]
Video Calling: A New Normal To Your Jewellery Business

Integrating video calling into your business just got more interesting – and important. Read on to find out how.
PlushMeet in a New Avatar

Take your jewellery business closer to customers! Introducing PlushMeet 2.0.
Thanks to AR, Buying Jewellery Online is no longer a Guessing Game

The fine art of craftsmanship meets the technological authenticity of Augmented Reality.
Unlock Your Consumers Hearts This Valentine’s Day

Inspirational Marketing Campaigns for Valentine’s Day by Jewellery Brands
Buy Jewellery via Video Call

The branded jewellery retail market has suffered a de-growth of over 70% during the lockdown and jewellery brands have now opted to capitalize on the digital medium for growth.
PlushMeet – The video call you will always remember

PlushMeet is a unique video shopping platform. It combines live video shopping with the convenience of Augmented Reality, which makes the entire video shopping experience user-friendly and super interactive.
5 Reasons Why Your Brand Needs to embrace AR Video Shopping

what if we say we have a better communication platform wherein you not only communicate with your client at their convenience place & time but also give them the ‘feel’ of trying the product virtually before making an actual purchase.
PlushMeet: Turning your boring video calls into something Extraordinary

PlushMeet, the all-new AR Video Shopping technology allows customers to not only shop over the video call but also provides them with the plush advantage of trying inside the video call before making an actual purchase.
AR Video Shopping future of Jewellery Retail

PlushMeet, the all-new AR Video Shopping technology allows customers to not only shop over the video call but also provides them with the plush advantage of trying inside the video call before making an actual purchase.
Wondering What is AR Video Shopping? Here are all the deets

Heard about ordinary video calls? There are many video calling apps, and the best one depends on what you are trying to achieve. If you are just calling your friend or grandparents, the pre-installed app on your phone may suit you just fine. But If you want to hold a video meeting to cater to your customers then a professional virtual meeting app like PlushMeet, the AR Video Shopping is designed for exactly that.
Introducing PlushMeet, Best Video Shopping in 2021

Plushvie’s latest experiment PlushMeet is a video shopping platform powered by AR (augmented reality) that lets consumers try on themselves before they make an actual purchase. Plush Meet combines the fun of live video shopping with the convenience of Augmented Reality.
TRY before BUY bridging the gap between brands & customers through immersive experiences

Augmented Reality has the potential to play an enormous role in bridging the gap between brands and customers in the retail industry. Augmented Reality can make it possible by digitizing its retail business and focusing more on the online aspect of the shopping experience. It’s the ability of AR to bring objects to life that makes it such an interesting piece of technology.
Why are brands using AR to sell jewellery online?

The pandemic has impacted the major economies of the world, like Russia, India, the US, China, etc. Sectors like jewellery, tourism, aviation, real estate, and entertainment are among the few industries that were affected the most. The Indian jewellery market suffered an astronomical loss due to this. According to some reports, Indian jewellers are seeing the worst sales in the span of 25 years amidst the pandemic.
How will Augmented Reality alter our jewellery shopping experience?

The pandemic has impacted the major economies of the world, like Russia, India, the US, China, etc. Sectors like jewellery, tourism, aviation, real estate, and entertainment are among the few industries that were affected the most. The Indian jewellery market suffered an astronomical loss due to this. According to some reports, Indian jewellers are seeing the worst sales in the span of 25 years amidst the pandemic.
Paradigm Shift in Consumer Behaviour

Now is the time for retailers to innovate & discover new methods of marketing, product coverage, pricing and customer service. To elevate their sales by understanding the evolving customer shopping preferences, retailers are adopting data analytics solutions that leverage emerging technologies such as Augmented Reality.
Types of Augmented Reality in retail

If stats are to be believed then, 75% of customers expect new technologies for better experiences. That very research states that 84% of customers believe the experience is just as important as the product itself.
Will jewellery e-commerce disrupt traditional jewellery retail?

Estimates indicate a bright future for online jewellery sales with the industry implementing innovative technology to meet consumer demands. The growth will however be commensurate with consumer preferences as they become more comfortable in buying emotionally charged products online; jewellery being a major category.
5 ways jewellers are adopting to keep their customers engaged

The lockdown in India had paused business operations for a while, which gave jewellers a chance to analyze their current situation and chart out a strategy for the future and focus on how they can make this phase exciting and inventive for the customers. Various steps are taken in the public interest not only to digitalise & reach a wider audience but also to provide an outstanding yet safe in-store experience for consumers
Top 5 Augmented Reality software for Retail

As AR is still a young technology, it provides certain advantages to businesses that other software cannot offer. The following are just a few of the benefits to using AR software in your business.
Consumer Behaviour post Covid 2021 | Luxury Goods

The damage caused by covid-19 could extend to brands that have not yet fully transitioned to a vertically integrated distribution model and upstart brands that need wholesale channels to reach new customers and finance the development of their full collections. To survive, wholesalers are likely to adopt aggressive commercial and discount policies which, at least in the medium term, could hurt the luxury positioning of brands that don’t have a concession model.
Augmented Reality in events

Augmented reality means it transfers digital objects into the real world using all the technology. It can be through anything AR wearable glasses, computer, any website or anything. Augmented reality doesn’t take you to another world like Virtual reality takes you but it is like it lets you experience the objects being there physically and lets you imagine how exactly it would look.
Remote Assistance and Virtual Manual

Augmented reality remote assistance takes this concept further. It uses AR and streaming videos to link the contact center and headquarters to the customer’s home or the field where the work is being performed. This enables agents to remotely solve hardware issues – seamlessly bridging the physical and virtual worlds.
Augmented Reality relies on Artificial Intelligence

Artificial intelligence is the use of machine learning, especially computer systems to stimulate human intelligence. AI software tools enable machines to adjust new input also to learn new things and adopt it like human behaviour.
AR In Shopping And Retail

The Augmented Reality market has grown so colossal that predictions estimate its value to reach $61.4 billion by 2023. AR has permeated into every field including Retail. A study approximates that 32% of shoppers are regular users of Augmented Reality and 73% of smartphone AR users are highly satisfied with the experience. Such Augmented Reality retail statistics prove how the market has accepted the technology and is exponentially growing with its help.
Augmented Reality Trends in 2021

Augmented Reality has seen unprecedented growth since 2020 and all the huge companies are using this technology which is helping them to make advancement in the field. There are companies like Microsoft, Amazon, Apple and Google who are using Augmented Reality in their business.
Augmented Reality in Jewellery Industry

Augmented reality is one of the biggest technology trends right now & with time it is only going to get bigger & better as AR ready smartphones and other devices become more accessible around the world. Augmented reality helps you see the real-life environment with an augmentation overlaid on it.
Augmented Reality in automobile industry

Augmented Reality is something like to overlay graphical objects on the real world, is famous everywhere and also by using this technology industries are shining and getting sophisticated real time advancement and the automobile industry is not different. This is one of the fastest growing verticals and the shares fall in trillion dollars.
Augmented Reality in defense

Defense has been a very important part of the nation’s security. We want the best for our country so we also have to evolve with the time. Tactical augmented reality systems will revolutionize how soldiers access information and conduct operations. With the expanding possibilities of data and graphic processing the number of uses of AR […]
The interesting real-life uses of Augmented Reality

Using AR can give customers the confidence to buy, increase their post-purchase satisfaction, and reduce their return rate. AR will become a more and more integral part of life in the coming years. Retail is expected to account for 5% of AR use by 2022.
Augmented Reality: The need of the hour

Augmented reality provides the shoppers with instant product information and the consumers can compare with other retailers when they point to their mobile phones, which allows them to set a preference for their requirement.
Augmented Reality increases conversion rate

There are many ways by which you can increase your conversion rate by Augmented reality.
Future of Augmented Reality

Modern technologies like augmented reality are changing every aspect of our lives and making it more helpful day by day. With this exciting technology, make your Valentines more special than before. This year valentines may not be the same as all other years due to the outbreak, but that clearly does not mean it shouldn’t be special & exciting.