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5 Essential Digital Marketing Tools for Jewellery Businesses

How can your jewellery business keep up with the ever-digitalising world? We give you our top five picks.
Technology: The Future of Jewellery Stores

Read how Augmented Reality, IoT & other cutting-edge tech is revolutionising jewellery shopping for customers worldwide!
5 Reasons to Bring E-Commerce To Your Physical Jewellery Store

How can an eCommerce website make a difference in your sales & outreach? Read to find out!
5 Reasons to integrate Virtual Jewellery Try-on in your Jewellery Business

What is Virtual jewellery try-on and why will it be the next big thing? Scroll to find out!
Jewellery Advertising Ideas To Attract Your Target Audience

Looking for new and exciting ways to advertise your jewellery? We list down a few tips to get you going. Scroll down to read!
Virtual Try-ons And Video Selling Will Redefine Shoppers Experience

How is Augmented Reality redefining shopper experiences? Read to find out! Do you remember the first time you purchased an item from an online eCommerce platform? When shopping online for the first time, did you also have questions like, “What if the actual product looks different from the pictures?” or “What if it’s bigger/smaller than […]
Video Calling: A New Normal To Your Jewellery Business

Integrating video calling into your business just got more interesting – and important. Read on to find out how.
Video Calling: A New Normal To Your Jewellery Business

Integrating video calling into your business just got more interesting – and important. Read on to find out how.
Virtual Try-ons And Video Selling Will Redefine Shoppers Experience

How is Augmented Reality redefining shopper experiences? Read to find out!
PlushMeet in a New Avatar

Take your jewellery business closer to customers! Introducing PlushMeet 2.0.
Thanks to AR, Buying Jewellery Online is no longer a Guessing Game

The fine art of craftsmanship meets the technological authenticity of Augmented Reality.
Ways Technology Is Redefining The Jewellery Industry In India

Technology has brought with it numerous changes and revolutionary breakthroughs across industries. The 21st century is defined by ‘technology’ with everything from shopping, communication, work, and social interactions becoming predominantly digital.
Augmented Reality in Ecommerce: How AR video shopping is changing online shopping behaviour

the augmented reality market is valued at $30.7 billion, with around 810 million active mobile users. And in 2021, over 400,000 augmented reality glasses have already been sold.
5 Reasons Why Your Brand Needs to embrace AR Video Shopping

what if we say we have a better communication platform wherein you not only communicate with your client at their convenience place & time but also give them the ‘feel’ of trying the product virtually before making an actual purchase.
Wondering What is AR Video Shopping? Here are all the deets

Heard about ordinary video calls? There are many video calling apps, and the best one depends on what you are trying to achieve. If you are just calling your friend or grandparents, the pre-installed app on your phone may suit you just fine. But If you want to hold a video meeting to cater to your customers then a professional virtual meeting app like PlushMeet, the AR Video Shopping is designed for exactly that.
Introducing PlushMeet, Best Video Shopping in 2021

Plushvie’s latest experiment PlushMeet is a video shopping platform powered by AR (augmented reality) that lets consumers try on themselves before they make an actual purchase. Plush Meet combines the fun of live video shopping with the convenience of Augmented Reality.
5 things that every retailer needs for their business post covid

Retailers worldwide are grappling with the appropriate response to the coronavirus for their employees, customers, and businesses. For many, it is shaping into a once-in-a-generation test of business continuity planning, the elasticity of the digital ecosystem and supply chain flexibility.
5 ways jewellers are adopting to keep their customers engaged

The lockdown in India had paused business operations for a while, which gave jewellers a chance to analyze their current situation and chart out a strategy for the future and focus on how they can make this phase exciting and inventive for the customers. Various steps are taken in the public interest not only to digitalise & reach a wider audience but also to provide an outstanding yet safe in-store experience for consumers
Top 5 Augmented Reality software for Retail

As AR is still a young technology, it provides certain advantages to businesses that other software cannot offer. The following are just a few of the benefits to using AR software in your business.
Consumer Behaviour post Covid 2021 | Luxury Goods

The damage caused by covid-19 could extend to brands that have not yet fully transitioned to a vertically integrated distribution model and upstart brands that need wholesale channels to reach new customers and finance the development of their full collections. To survive, wholesalers are likely to adopt aggressive commercial and discount policies which, at least in the medium term, could hurt the luxury positioning of brands that don’t have a concession model.
Remote Assistance and Virtual Manual

Augmented reality remote assistance takes this concept further. It uses AR and streaming videos to link the contact center and headquarters to the customer’s home or the field where the work is being performed. This enables agents to remotely solve hardware issues – seamlessly bridging the physical and virtual worlds.
Augmented Reality relies on Artificial Intelligence

Artificial intelligence is the use of machine learning, especially computer systems to stimulate human intelligence. AI software tools enable machines to adjust new input also to learn new things and adopt it like human behaviour.
Augmented Reality in Navigation

Augmented Reality is making way in the business world and also the world around us. And one of the most known ways of application of AR is in maps and navigation.
Augmented Reality Trends in 2021

Augmented Reality has seen unprecedented growth since 2020 and all the huge companies are using this technology which is helping them to make advancement in the field. There are companies like Microsoft, Amazon, Apple and Google who are using Augmented Reality in their business.
Augmented Reality in Jewellery Industry

Augmented reality is one of the biggest technology trends right now & with time it is only going to get bigger & better as AR ready smartphones and other devices become more accessible around the world. Augmented reality helps you see the real-life environment with an augmentation overlaid on it.
Augmented Reality in automobile industry

Augmented Reality is something like to overlay graphical objects on the real world, is famous everywhere and also by using this technology industries are shining and getting sophisticated real time advancement and the automobile industry is not different. This is one of the fastest growing verticals and the shares fall in trillion dollars.
Augmented Reality in Gaming Industry

Augmented reality in the gaming industry means the integration of game visual and audio content with a user environment in real-time. This technology uses the existing environment and enhances it to create a playing field within it. In addition to this, AR uses digital information that it receives from the game & overlays it on top of the user’s real-world environment. These games are usually played on smartphones, tablets & other such portable devices due to the ease of playing such games.
Movie Marketing Campaigns Powered By Augmented Reality

Sanju: Bollywood moving are fast grabbing the technology with innovative AR movie marketing campaigns. The producers of Sanju decided to do a movie promotion and new technology. We all know that majorly people spend most of their time on social media platforms specially on Instagram and Facebook. So, they took it to Instagram and then […]
Augmented Reality in retail: Virtually try before you buy

Try before you buy online simply means trying virtually before making a physical or online purchase. As shopping has increasingly moved online, brands are striving to offer a comprehensive user experience that includes that consumers can try before they buy. Luckily, virtual try-on technology is making it possible.
The interesting real-life uses of Augmented Reality

Using AR can give customers the confidence to buy, increase their post-purchase satisfaction, and reduce their return rate. AR will become a more and more integral part of life in the coming years. Retail is expected to account for 5% of AR use by 2022.
Augmented Reality: The need of the hour

Augmented reality provides the shoppers with instant product information and the consumers can compare with other retailers when they point to their mobile phones, which allows them to set a preference for their requirement.
Augmented Reality increases conversion rate

There are many ways by which you can increase your conversion rate by Augmented reality.
Virtual try-on: What is virtual try-on & why your brand should have one!

As shopping has increasingly moved online, brands are striving to offer a comprehensive user experience that includes that consumers can try before they buy. Luckily, virtual try-on technology is making it possible. Now through augmented reality consumers can try on their desktops & other devices before they make a purchase.
Virtual Try-On Options For Jewelry This Valentine’s Day

Modern technologies like augmented reality are changing every aspect of our lives and making it more helpful day by day. With this exciting technology, make your Valentines more special than before. This year valentines may not be the same as all other years due to the outbreak, but that clearly does not mean it shouldn’t be special & exciting.
Future of Augmented Reality

Modern technologies like augmented reality are changing every aspect of our lives and making it more helpful day by day. With this exciting technology, make your Valentines more special than before. This year valentines may not be the same as all other years due to the outbreak, but that clearly does not mean it shouldn’t be special & exciting.
Technological upgrade in Jewelry Industry in 2020.

Due to Covid-19 lockdowns, social distancing and remote work arrangements have changed the pattern for the business and lifestyle norms. B2B business improved their design and their perspective of running the business changes.